SHL Lures, LLC, now operating under the Fish Head brand, and makers of the original and patented Fish Head Spin™ announced today that it has signed a sponsorship deal with BASS and FLW Series Pro, Wesley Strader. “We are proud to announce our partnership with Wesley as we continue to grow the Fish Head brand in the industry” said David McNeill, part of the ownership team of Fish Head. “Wesley has been a touring pro for 17 years and is known on tour for being a great fisherman and a very likeable guy. He is an ambassador for the bass fishing industry and we are excited to partner with someone of his caliber. As we seek to grow the Fish Head brand around the world it is important for us to align with people who operate with integrity and a strong work ethic.”
“I know this brand will resonate with Fish Heads everywhere and I am very excited to be working with this new team to help build the Fish Head brand,” said Wesley. “I’m a Fish Head and have been ever since my dad dropped me on my head in front of the fishing aisle at the local tackle shop! I have used the Fish Head Spin™ and Fish Head Dude™ throughout my career and know the product line well. These high quality lures are made to catch fish as seen by the multiple BASS and FLW Series Tour wins with this line of lures. I will also be working with Fish Head to develop and launch new products in the future,” said Strader.
For more information on Wesley Strader, please visit www.straderfishing.com.
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